Arsenal FC lifting the Premier League Trophy When brands want to create emotionally engaging content, many focus purely on production quality, celebrity talent, or trend-led editing. But some of the most effective campaigns are built on collective memory. The recent Premier League title announcement video from Arsenal F.C. is a masterclass in how tying history to present-day moments can dramatically increase viewer sentiment, emotional investment, and organic engagement. The

Jordan Kensington, a pioneer of British Urban Music had an Instagram Live Interview with IAMedia. These are the highlights.

Independent Oxford have been a pillar in the Oxford Community for the last five years. They have built a strong network of like-minded...

Boss series is a platform where we interview trailblazers in the business and creative industries.On Monday the 9th of March we had the hono

We were privileged to have Dani McCalla with us on the ninth episode of Boss Series. Dani is a freelance event professional, her credits inc

Ever wanted to learn about the role of a PR professional? We interviewed Frances Shondé, a top PR travel professional, over an Instagram li

Racism and online abuse has always been one of the biggest criticisms of social media. Earlier this week, we saw a flurry of racist...

On the 6th episode of #BossSeries we had the pleasure of inviting Christina Honey to the show. Christina is an entrepreneur, a PR...

On the fourth episode of Boss series we interviewed Kima Otung. Kima left her job at a prestigious law firm to become an independent...

This is a recap of IAMedia’s 3rd Boss Series episode. We interviewed Nathan Osafo. Nathan is a fitness entrepreneur based at Anytime...