Why Arsenal FC’s Premier League Title Video Proves That History-Driven Storytelling Wins Audience Attention
Arsenal FC lifting the Premier League Trophy When brands want to create emotionally engaging content, many focus purely on production quality, celebrity talent, or trend-led editing. But some of the most effective campaigns are built on collective memory. The recent Premier League title announcement video from Arsenal F.C. is a masterclass in how tying history to present-day moments can dramatically increase viewer sentiment, emotional investment, and organic engagement. The


Homeless At 16 To A Millionaire At 18: Lessons From Jordan Kensington
Jordan Kensington, a pioneer of British Urban Music had an Instagram Live Interview with IAMedia. These are the highlights.


Growing a successful agency - An interview with Anna Munday
Independent Oxford have been a pillar in the Oxford Community for the last five years. They have built a strong network of like-minded...


Life in the West End - An interview with Sharon Rose
Boss series is a platform where we interview trailblazers in the business and creative industries.On Monday the 9th of March we had the hono


How To Break Into The Events Industry
We were privileged to have Dani McCalla with us on the ninth episode of Boss Series. Dani is a freelance event professional, her credits inc


Life in The PR Industry Interview - 5 Things We Learnt
Ever wanted to learn about the role of a PR professional? We interviewed Frances Shondé, a top PR travel professional, over an Instagram li

















